Developed a new, responsive, Wusthof brand website replacing the original EU based site and Wusthof Edge microsite. Our goal was to create a dynamic and educational site about knives and everything around knives (chefs, dining, knife skills, care, etc). We also sought to increase Wusthof brand awareness and engagement amongst culinary enthusiasts online. All this culminated with us telling our brand story with a still/video shoot, produced in Solingen, Germany.

Agency: AgencySacks
Client: Wusthof
Role: Creative Direction, Art Direction, Design, Strategy and Conceptual Development

 

Homepage

 

Knife Finder

 

About

 

Mobile