I drive digital transformation through design thinking.
From enterprise products to AI strategy — I help organizations build digital experiences people actually value, while delivering measurable outcomes.
↓20+ years shaping digital experiences, building high-performing teams, and driving business transformation at scale.
From enterprise products to AI strategy — I help organizations build digital experiences people actually value, while delivering measurable outcomes.
↓Brands I've had the pleasure to work with
Known for enterprise product design, design thinking, and AI strategy, I build multi-disciplinary teams that create digital products people value while delivering business outcomes.
Most recently as Associate Partner & Executive Design Director at IBM Consulting, I led digital transformation across financial services, insurance, CPG, and automotive. Previously, I shaped strategy across 1,500+ IBM ecosystem partners globally and launched Citibank's award-winning Citi Bike platform.
Product Design · Enterprise · CPG · 4 products in 18 months
UX Design · Enterprise · Onboarding · Task Management
Product Design · Smart Building · 30% wait time reduction
AI Strategy · UX · Automotive · 114 use cases developed
Product Design · Enterprise · 5 countries · 6 sprints
Design Thinking · Enterprise · 300+ associates · 50 advocates
End-to-end UX/UI for complex digital products — discovery through delivery, at scale.
Identifying, prioritizing, and designing for AI opportunities that drive measurable business outcomes.
250+ workshops facilitated. Aligning teams around user needs and business goals.
Enterprise-grade systems — tokens, components, governance, and documentation teams actually use.
SAFe agile delivery, workflow optimization, and embedding design as a strategic capability.
Award-winning creative leadership across campaigns, brand systems, and digital experience.